January 13, 2015

Boral to Highlight Extensive Range of Products at 2015 International Builders’ Show

Boral to Highlight Extensive Range of Products at 2015 International Builders’ Show

Dynamic exhibit features Katz™ Roadshow Demonstrations, Boral Versetta Stone® Installation and Comprehensive Range of Cladding and Roofing Products


ROSWELL, GA (January 12, 2015) – Boral’s complete portfolio of cladding and roofing products and solutions will be on display at the 2015 International Builders’ Show (IBS), January 20-23 at the Las Vegas Convention Center. In addition to scheduled presentations from Mike Sloggatt from the Katz™ Roadshow, Boral’s dynamic new exhibit (booth #C4543) will feature a new product showcase, a hands-on installation demonstration of Boral Versetta Stone®, as well as a centralized meeting and lounge area.


To demonstrate the benefits and uses of the Boral TruExterior Trim and Siding products, master carpenter Mike Sloggatt of the Katz™ Roadshow will offer in-booth training demonstrations. Sloggatt will detail the products’ superior workability, durability, and dimensional stability while offering tips and techniques to improve overall workmanship. Boral will host the demonstrations at 11:30 am, 1:30 pm and 3:30 pm on Tuesday and Wednesday at the Boral booth.


Along with its full line of Boral TruExterior® Trim, Boral will feature its new Boral TruExterior™ Siding Craftsman Collection™ profiles –five new bold full-thickness profiles that mimic the aesthetic of traditional wood siding, all with the same great characteristics and performance attributes as Boral TruExterior™ Trim. With a complete offering of 4/4, 5/4, and 2x Trim, Beadboard and Skirt Board, and now siding, Boral TruExterior® Products have pioneered a new category of building materials that are great for a wide variety of exterior applications.


Boral’s mortarless stone veneer, Boral Versetta Stone®, will be featured in a hands-on installation exhibit. Installers will demonstrate the product’s “no mortar, no mason, no mess” system on a prefabricated wall structure located in the booth. As a mortarless stone veneer panel, Boral Versetta Stone® offers all of the beauty of traditional mason-applied stone, in an easier-to-install option that can be applied with nails or screws.


As part of the product showcase, Boral will unveil three new products to its Cultured Stone® by Boral® line of manufactured stone veneer. A product favorite among builders, Cultured Stone® veneer captures the beauty of natural stone while being easier, cleaner and faster to install.


Boral Roofing, industry leading premium roof tile manufacturer, will give a sneak peak of the new California color offering entitled the Gemstone Collection. The concrete roof tile Gemstone Collection includes six new blended palettes derived from earthy southwestern hues and designed with subtle shifts of rich color that converge into flawlessly balanced configurations. These trendsetting blends naturally embody the quality and performance that Boral Roofing is known for.


To learn more about Boral’s comprehensive portfolio of brick, stone, roofing, trim and siding options, visit BoralAmerica.com.





About Boral USA

Headquartered in Roswell, Georgia, Boral USA, through its subsidiaries, is a leading manufacturer in the building materials industry.  Boral USA’s subsidiaries include Boral Bricks Inc., a leading manufacturer of brick in the United States; Boral Roofing LLC, the nation’s leading manufacturer of clay and concrete roof tiles; Boral Stone Products LLC, manufacturer of Cultured Stone® by Boral®, the most recognized brand of manufactured stone veneer, and Boral Versetta Stone®, the leading brand of mortarless manufactured stone veneer panels; Boral Material Technologies LLC, a leading marketer of coal combustion byproducts; and Boral Composites Inc., manufacturer of Boral TruExterior Siding and Trim, pioneer of the innovative poly-ash category of exterior building products.


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